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Friday, June 12, 2009

Lingerie Review - Janet Reger Chloe Bra

Bra Choosing Made Easy

JANET REGER are based in London, UK. Janet Reger studied corsetry and underwear design in Leicester, eventually producing a highly luxurious, classic signature style that needs no introduction.

Reger was born in the East End of London, and worked as a freelance designer before establishing Janet Reger Creations Ltd in 1967. The Janet Reger brand proved a great success with her opening a factory in Derbyshire and shops in Bond Street and Beauchamp Place, London. Janet Reger passed away in 2005. Aliza Reger, her daughter, who learnt the business from an early age, has taken the company forward opening shops in Moscow and Dubai and focusing on retail growth in the UK and internationally.

Janet Reger blazed a trail for many other lingerie brands by creating sexy, glamorous wisps of chiffon, silk and lace to wear as undergarments. The Janet Reger brand is a media favourite with clients ranging, to name but a few, from Joan Collins, Princess Margaret, Jerry Hall through to Princess Diana and today's generation of young royals.

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